In this role you will determine the overall style in which our message is communicated visually to our audience across all channels. You will conceptualize, design and deliver assets for Empirical’s digital platforms and sales channels focusing on optimisation and improvement.
Who You Are:
Experienced working at an internal creative agency.
Knowledgeable of marketing principles, industry best practices, branding.
Experienced handling multiple campaigns simultaneously from concept to completion, and thrive in a fast-paced, deadline-driven environment.
Are able to see the bigger picture and pinpoint core problems and opportunities.
Fluent in English oral and written, other languages are a plus.
Collaborate with Sales, Marketing, R&D, and Production teams to develop and execute international projects that reflect business priorities, budget / cost, and timing.
Conceptualize, create, execute, and oversee the implementation of all design aspects within the company in collaboration with the Global Marketing Director.
Develop creative programs and design concepts that reflect the business objectives and advance the brand.
Determine which photographs, art, or other design elements to use in line with marketing goals and brand identity.
Commission specialists, such as artists and photographers, to work on projects when necessary.
Produce sketches, storyboards, art layouts based on creative visions and ideas.
Understand marketing initiatives, strategic positioning and target audience.
Keep the organization up-to-date on user experience, e-commerce, concepts-to-consumer trends by sources as seminars, articles, inspirational websites and the like.
Develop and execute consumer facing initiatives across Empirical to ensure consistent brand experience.
Development and production of packaging for products. Work with Marketing, R&D and the Procurement/Warehouse Manager in new packaging development, procurement, and sustainable solutions.
Develop and maintain relationships with production companies.
Development and production of merchandise in collaboration with the Global Marketing Director.
Ability to design high quality work within brand guidelines and within an agreed timeframe.
Self-motivated, hands-on workstyle and enjoy working with a team. Willingness to creative direct and do the creative work.
Advanced skills in; Creative Suite: Adobe Illustrator, Photoshop, InDesign.
Strategic planning, including developing big-picture strategies for concepts to consumers.
Very organized and process driven with the ability to balance competing priorities and multiple projects while meeting strict deadlines.
Have a thorough understanding of photography, typography and printing techniques.
Plan for the creation, publication, and governance of useful, usable content alongside the marketing team.
Are able to satisfy business requirements through content creation and take a step back to ask “What should we create, and why?”
Create a bridge between user and business goals from both content and UX perspective.
Highly creative with a great attention to detail.
Capable of working within strict budgets.
And here are some other nice things that we offer:
25 days of annual holidays, on top of the standardised festive and bank-related ones, of course
Free coffee, tea, office snacks (& the occasional staff can or spirit).